First day back at work.. Overwhelmed by realization of all the work that still has to be done!! :O Spent morning training new staff and afternoon trying to plan for the whole year ahead plus calculating all the estimated profits of the shop's different operations.. don't know what the economic climate will be like this year.. guess no one really knows.. but since it's still the start of the year, everyone is still in quite a high and positive mood so seems ok so far.. hope it maintains this way..
attended the first day of lessons at SIM today - on Marketing Management - and we already have our assigned group for projects as well as our topics!! quite scary to be back in class.. thankfully nothing was really hard to understand..
Lesson for today: Marketing (in the new economy) is really less about "Selling A Product's Features" but more of "Helping Someone To Enhance Their Lifestyle".. umm... true... should try it out in our new marketing strategy planning for this year.. "Paint and Enhance your Life?".. "Paint and Look More Attractive?"... "Craft Your Life???" umm... think I need to "be in a contemplative mood and let my mind wander freely" to generate new ideas (as guru Dr Yoshiro NakaMats - brilliant guy who has more than 3,000 patented inventions (including 16 to IBM) compared to Thomas Edison's mere :p 1,093 - says)
url: Soda Constructor
Wednesday, 2 January 2002
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